360 virtual tour FAQ...

360 virtual tours explained
our set of 360 virtual tour frequently asked questions will explain the process, the return on investment (roi) and value of employing a virtual tour of your product or service.

• q: what is a 360 virtual tour

  a: a 360 virtual tour is a method of displaying and promoting your product or service on the internet. Three dimensional images are constructed and linked together in a sequence which represents a tour of your product. The visitor enters the tour and uses directions and instructions to navigate around it, receiving information at specific points on what they are seeing and what you are offering them. The 360 virtual tour can be made as interactive as any tour, by letting the visitor do something - request information, submit responses, book, order and buy something that he sees and likes. The 360 virtual tour can be integrated to your website and be used to effectively promote and sell your products or services by giving your prospective customer an effective demonstration of what you have to offer.

• q: what is the process for creating a 360 virtual tour

  a: There are several aspects to consider when creating your 360 virtual tour;  - the physical layout, the information you want to impart, the route through your tour, the overall objectives, the integration to your website, and message you want to get across. Our process is to meet you and discuss all of these aspects and, through discussion, build up the required information. Once we understand the big picture of what you want to accomplish we finalise a project plan, agree it with you and start on the creation of your tour. We review the location or situation, we plan out the routes - and there may be many entries and exits to your tour, and we then acquire the images required to build each 360 virtual tour stage. Once we have these images we process them into the individual 360 images which will form your complete tour. We decide on connection points and on information links and build them into the tour. We then put it all together ensuring that the navigation process and full experience is customer friendly. We then publish the completed tour to your website. Are we finished at this point..? yes and no... Yes: if you are happy with your websites positioning and traffic, and confident that your website is being found and visited, then yes we are happy to complete the project at this point No: however if you need some further support to make sure your new 360virtual tour actually gets seen, then we can help to promote your website and virtual tour to ensure that you maximise the impact and return on your investment. We are skilled at identifying market keywords used by potential visitors and in optimising and promoting websites on the internet to ensure that they are found. In fact, a review of your website positioning and traffic can be included as part of out initial appraisal of your project..

• q: How long does the process take

  a: The process usually takes a few days, including initial consultation, project review and agreement, image capture, processing and finished tour development. If all the required information is available, then we can turn your tour around within 1 week.

• q: How can a 360 virtual tour help sell my products or services

  a: Words and images are great sellers for sure, but add-in an extra dimension and it becomes more like real life. People want to see what you have to offer, but sometimes words and images are not enough, they want to experience what it would really be like in real life and a 360 virtual tour is a great way to supply that, or at least a very good virtual representation. Its also about time and availability - some people cannot afford the time to come and see you, and you may be fully booked anyway. This way, your product comes to them, when it suits them, as many times as they please....the result is that you get the opportunity to impart much more information to a much wider audience....and that will generate more interest and ultimately more sales.

• q: What is the true return on investment in a 360 virtual tour

  a: The true return on investment can be measured in several fundamental ways.... Having a 360 virtual tour on your website helps to increase throughput and reach. Throughput means that essentially more people get the opportunity to view and experience your product, and reach means that people from a wider area can come and experience the product also - in other words, there's a remote aspect to this as the internet lets you reach across geographical boundaries and promote yourself to a far wider audience. However, you have to ensure that your website gets found on the internet amongst the plethora of websites. Increase in throughput and reach essentially means that more people get to see what you have to offer, and if the product is good, the sell is good and you enhance people's need and desire then you create a higher demand which of course means that you can demand a premium price... There is also the further investment in your brand - a 360 virtual tour delivers the message that you are a high tech innovative company, utilising the internet to provide an even better service to your customers

• q: why do I need 360 virtual tours - my product sells itself...

  a: That's great, but does it....and how much does it really cost you to promote, advertise and ensure that the demand is as high as possible...a 360 virtual tour on your website is a very cost effective solution. It also delivers a message to your prospective customers - this is an innovative company which uses the latest technology and is au fait with the internet.....a perfect way to distinguish yourself from the competition. Another point to consider is simply this....your competitors will eventually go down this route, so why not be first and lead the way....

• q: If everyone has 360 virtual tours, how can I distinguish myself from my competitors

  a: A custom 360 virtual tour solution designed to highlight and sell the best aspects of your product or service can be created. We can add audio, video, links to other information, and make sure that you get your message across. your 360 virtual tour is a totally interactive experience for your customer. We add our expertise and ensure that the customer journey through your virtual tour is a great experience, easy to follow directions, great information, an experience which will make them want to make the next step....its all about imagination..